Virtual Reality Improves Trade Show Engagement Scores

virtual reality at a trade show
If you're struggling to find ways to help your buyer visualize the benefits, demonstrate the product or understand what your brand stands for, a virtual reality experience just may help you bridge those connections.

Virtual Reality Experiences Market Tourism Boards, Convention & Visitors Bureaus, Travel Industry

virtual reality
Travel marketers used to rely on brochures and agents, then magazine ads and informative websites, later videos to sell their destinations. Today, the travel industry can transport someone virtually to their destination as a preview of what to expect upon arrival.

Experience of the Week: Toyota Takes On Distracted Drivers

Posted May 8th, 2015 by .

Categories: Experience of the Week.

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experiential marketing video
When was the last time you texted while driving? We all know that distractions behind the wheel can be dangerous, yes, even deadly. Toyota has created an Oculus Rift virtual reality experience that demonstrates things a driver may miss while they’re not focused on the road. This [...]

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