The mobile barista stations actually held inside individual 8-ounce bottles of cold brew, kept chilled all day long. To serve hot coffee, two of our team members were adorned with JetPacks - beverage dispensers worn on the back. We didn't just pass out coffee on the go, though. We took the [...]

Travel marketers used to rely on brochures and agents, then magazine ads and informative websites, later videos to sell their destinations. Today, the travel industry can transport someone virtually to their destination as a preview of what to expect upon arrival.

Graubünden Tourism invited commuters to make a great escape for an afternoon in the Swiss mountains. How? By using a digital billboard with a live feed and a video chat. Watch what happened during this unique, experiential marketing example. Need some fresh ideas for your own tourism marketing? [...]

This spring, we partnered with VisitMT.com to round up some tourists from Chicago, Minneapolis and Seattle by giving them a taste of Montana in their own hometowns. This video captures the excitement and tells the story of what happened when we brought Montana into the Windy City. Ready to [...]

dio, a nationwide experiential marketing firm, is currently running a multi-market advertising campaign on behalf of Montana Tourism. After stints in Chicago and Minneapolis, this marketing tour is entering Seattle on May 21. “Montana Tourism asked us to bring a memorable experience into key [...]