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Experience of the Week: National Geographic Channel Uses Augmented Reality

Posted April 24th, 2015 by .

Categories: Experience of the Week.

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experiential marketing video
Imagine you’re walking through a shopping mall and all of a sudden…there’s wildlife all around you! Augmented reality can transport you virtually into a new environment – and of course, create memorable experiences that tie a brand to a consumer in a personal way. Watch [...]

The 6 Best Experiential Marketing Ideas for Retailers

field marketing
Experiential marketing for retailers is an essential part of the media mix. By providing a series of experiential touch points along the consumer's journey, you can demonstrate the relevancy you have with your target audience. Experiences help excite consumers; this form of advertising becomes [...]

Experience of the Week: Zombie Attack!

Posted March 20th, 2015 by .

Categories: Experience of the Week.

Tags: ,

experiential marketing video
Every Friday, we’ll post an experiential marketing campaign that made us connect emotionally to the brand. This bus shelter / augmented reality campaign for the TV show, The Walking Dead, definitely sparked emotion in those waiting for the bus. Take a look and be sure to comment below in [...]

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