At this year’s X Games in Aspen CO, Jeep and Inspira Marketing Group stepped up their sponsorship efforts by launching an immersive film experience in 4D, right on the mountainside! Inside a warm and toasty 30-ft. dome, X Game attendees were treated to a 360-degree film viewed from the comfort of actual Jeep Wrangler heated leather seats that were motion-activated with a rumble feature to enhance the viewing experience.

Upon departure, attendees received some s’mores and some Jeep-branded swag!

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