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Create FOMO with Experiential Marketing

Posted June 13th, 2017 by .

Categories: Experiential Marketing, Millennial Marketing, Social Media Integration.

Experiential marketing creates experiences like these that people don’t want to miss out on – while also making a brand more noticeable and creating very shareable, attention-grabbing social media content.

How Social Media and Experiential Marketing Work Together

Gilmore Girls Experiential Marketing
Our attention spans have shrunk. Content is everywhere. We're surrounded by smart objects that are replacing human interactions. Traditional marketing is struggling to break through, and digital marketing is faced with ad blockers and bot fraud. People turn to social media for word-of-mouth [...]

Photo Marketing, An Experiential Marketing Element

Posted October 5th, 2015 by .

Categories: Social Media Integration.

Tags: , ,

Green screen photography
"PhotoMarketing enables us to deliver our promise to execute a socially-fueled and digitally-anchored campaign," says Sara Cochrane, dio's experiential marketing manager. "People love engaging with our photographers. They can quickly and easily share personalized campaign photos with their [...]

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