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Experience of the Week: Siemens Concept Mall

Posted December 7th, 2018 by .

Categories: Experience of the Week.

experiential marketing video
At IFA, technology met art at the Siemens concept mall. This mall included a food court, coffee bar and even a diamond shop. Explore it here: Siemens Concept Mall at the IFA 2017 on Vimeo. Let’s discover a new world for your consumers.

Experience of the Week: Live a Google Day

Posted November 30th, 2018 by .

Categories: Experience of the Week.

experiential marketing video
At CES, the Hey Google exhibit was far more than just a booth space. Through the promotion of its smart assistant products, Google invited attendees to live a Google day – allowing Google products to wake you up, get you to work, make retail purchases, start the washing machine and even [...]

Experience of the Week: Pinterest Comes Alive

Posted November 23rd, 2018 by .

Categories: Experience of the Week.

experiential marketing video
For all you fellow addict pinners, you’re going to love how Pinterest brought the social network to life in this real-world experience at Cannes. You’ll want to pin this! Let’s pin down some amazing experiential concepts for you.

Experience of the Week: Sea Beyond

Posted November 16th, 2018 by .

Categories: Experience of the Week.

experiential marketing video
Royal Caribbean created an event to showcase the company’s latest technologies. This multisensory event included a virtual reality dining experience and showcased some of the brand’s advanced behind-the-scenes processes. The event told the world that Royal Caribbean is an innovative [...]

Experience of the Week: Welcome to “It”

Posted November 9th, 2018 by .

Categories: Experience of the Week.

experiential marketing video
Are you afraid of haunted houses? Not for the faint at heart, The “It” Experience, located at the corner of Hollywood Boulevard and Vine Street in Los Angeles, invited guests to step inside the house that was recreated from the movie It. What eerie experiences await you inside? If [...]

Experience of the Week: Target’s Bullseye Lodge

Posted November 2nd, 2018 by .

Categories: Experience of the Week.

experiential marketing video
When the Super Bowl takes place in Minneapolis, you know people will be looking for a cozy spot nearby to warm up! Target hit the mark with the Bullseye Lodge. Let’s put our heads together and craft an experiential marketing campaign that hits the bullseye for your brand.

Experience of the Week: 40th Birthday Bash

Posted October 26th, 2018 by .

Categories: Experience of the Week.

experiential marketing video
To celebrate the 40th anniversary of Hamburger Helper, Lefty – the brand’s iconic mascot – celebrated a multicultural and memorable birthday bash in Brooklyn, NY. Want to throw a branded bash of your own? Let’s start party planning.

Experience of the Week: Meat Sweats

Posted October 19th, 2018 by .

Categories: Experience of the Week.

experiential marketing video
Arby’s has the meats. And to celebrate the carnivores in their life, they created sweats…featuring the meats. This takes surprise and delight to a whole new level. Here’s how Arby’s brought home the bacon (and a lot of earned media) this past holiday season: Arby's [...]

Experience of the Week: Forever Tacos

Posted October 12th, 2018 by .

Categories: Experience of the Week.

experiential marketing video
Yummmm, tacos. Don’t let the title distract you – it’s not lunchtime yet. But, do check out how Taco Bell and Forever 21 launched their new partnership and line of Taco Bell-inspired merchandise at a runway show in LA. Of course, the Taco Bell Truck was there to keep [...]

Experience of the Week: Pop-up Platinum House

Posted October 5th, 2018 by .

Categories: Experience of the Week.

experiential marketing video
During Coachella, American Express entertained their card members at the Platinum House. This pop-up featured live music performances, tasty food and drink, SoulCycle classes, a swimwear shop and even free crystal readings. Brian Kelly, aka The Points Guy, gives us an insider tour: As [...]

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