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Brand Experiences in NYC: Cadillac, IBM and Samsung

VR Roller Coaster Ride
A couple of weeks ago, a few of us dio staffers went on a field trip throughout New York City. As experiential marketers, what better way to get inspired than to visit some brand experiences? Read about our adventures at: Cadillac House, IBM Art with Watson Hidden Portraits and Samsung 837.

Rick Pace Returns with a New Perspective on Experiential Marketing

Posted May 5th, 2016 by .

Categories: Experiential Marketing, Newsroom, Sampling & Product Demonstrations.

Rick Pace
"Sampling is key to the success of moving product quickly in the field but goes much deeper than just getting the brand into the consumers' hands," VP National Field Marketing Rick Pace explains. "Sampling product boosts brand awareness while giving consumers a unique experience that hones in [...]

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