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Tap It: Marketing with Near Field Communication

Posted June 24th, 2015 by .

Categories: Experiential Marketing, Marketing Technology Integration, NFC.

Tags:

NFC Marketing
When nearly 2/3 of all Americans own smartphones, it’s no wonder marketers are scurrying to go mobile. We believe that the best marketing campaigns are ones that are socially-fueled, digitally-anchored and experientially activated. That’s why near field communication, or NFC, is one [...]

How to Use RFID in Advertising

Posted April 28th, 2015 by .

Categories: Experiential Marketing, Marketing Technology Integration, NFC.

RFID and NFC give you an abundant amount of options to create unique experiences for your target audience, satisfying their "me" complexes and also improving efficiencies for you when it comes to tracking consumer data and preferences.

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